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The (new)
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Cadillac and La Salle Insignia
 
Fake Cadillac crests and
mascots
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(le résumé en français se trouve en
bas de page)
 
  
    |    This is a montage from an illustration
 in the 1930 Cadillac Fleetwood catalog;
 in that catalog, only the LH side of the crest
 is used; so half of it is fake, right?
   | 
 
 
  In more than forty years of collecting Cadillac memorabilia I have
  come across a number of fake Cadillac crests.  The best looking one was featured on a
  set of so-called  older Cadillac wheel covers that someone was offering for sale on
  the Internet, in October 1999.  Here it is:
  
    |   
         On the image, right, note how the pearls in the crown
      are shaped
 like diamonds instead of  being circular. The four quarterings also
 are reversed; the top right quarter should be at top left and the lower
 left quarter should be at lower right.  In addition, the four parts of
 the first and fourth quarterings on this image are mis-oriented;
 if you tilt them 90° to the left, then they would be OK.   BTW, the
      traditional merlettes of the authentic Cadillac wheel centers are replaced here
      with a geometric design in the form of  black dots with a white line cutting
      diagonally through them.  Also on the authentic Cadillac sombrero wheel
      covers, made from 1946 through 1952, there are, in addition, four concentric rings, in
      gold color, around the outer perimeter of the detachable, center crest piece
   | 
 
  
  At first, I thought that the photos had been reversed in the
  preceding fake, but then I saw part of a name on the cardboard box, which reads correctly,
  so I guess the crest is in reverse and not the photo.  Here are some more:
  
    |   
            This cover was for sale on e-Bay in Nov.-Dec. 2002;
      it was described as being possibly a Cadillac or Lincoln wheel cover. The "V"
      and crest suggest Cadillac in preference to Lincoln, but that's as far as the resemblance
      goes; on the red part of the shield (image above, right) is some kind of  a bird
      (swan?) reminiscent of Cadillac's "merlettes"
    The same fake crest on a Sombrero hubcap
 of the late forties or early fifties
   | 
 
 
  
    |  
    On the image, right, note how the
    "merlettes" are mixed in
 with the other parts of the crest.  The dividing bar or "fess"
 is missing.  This one includes concentric rings around
 the circular emblem, but it is still a fake
  This one is similar, though not as colorful
   | 
 
   
  
    
      |     
    Two more fake Cadillac wheel covers
 and medallions
   | 
  
   
  
    
      | 
 
      At far right is the center cap for the covers shown
      at left and center;
 These covers were seen on a  1975 Eldorado convertible; they are not
      factory-issue
   | 
  
   
  
    
      |     
   
  These are some more Cadillac wannabe items,
      probably from the early to
 late sixties; the crest on the left has dots in lieu of ducks; in the 2nd and 3rd
 quarterings, the colors are reversed (red should be at top left and lower right);
 note in the RH Crest the absence of the merlettes and the addition of a
      stylized
 custom car below the five-pointed crown; origin of lower Cadillac script
 plate is unknown (perhaps it is a New York Cadillac dealer's plate)
  The script is convincing but the whole
 medallion is a non-authentic Cadillac piece
   | 
  
   
  Many firms in the fifties and sixties tried to capitalize on the
  Cadillac image by manufacturing Cadillac parts and emblems that looked authentic, although
  they would not stand up to scrutiny. I have seen a couple of other fake crests like the
  ones on the foregoing wheel covers, but the latter really almost fooled me into bidding
  for them.
  Below are some replica hood mascots that
  closely resemble the authentic mascots of 1930-31, 1936-37, 1941 and 1946-1956.
  In the mid-sixties a Cadillac aficionado by
  the name of Wilber F. Sanders was offering (in the Self-Starter for February, 1965) a
  reproduction 1930-31 Flying Lady for circa $55.  I don't know if this
  project ever came to fruition and, if it did, how many of these repro mascots were made.
  The fake 1941 Cadillac Goddess was
  especially popular in the seventies with some customizes who found it necessary, inter
  alia,  to add a Rolls-Royce type grille cap to beautify (?) their Cadillac. 
   
  
    |   The mascot used on
    Cadillac cars of 1941 and 42 was, in fact, the handle for the latch mechanism to lock and
    release the motor hood.   Probably the most ornate of all the mascots was the 1941 model.  Like the one for 1942 it was cast in
    one piece, integral with the hood latch mechanism, which makes it difficult
 to exhibit simply as an art object, unless you build a large, box-like base to conceal the
    bulky mechanism. In the seventies, the 1941 mascot became a popular
 accessory with many customizers.  A light-weight replica was made; it sold by the
    hundreds.  The replica is usually easy to recognize because on many of them
 the interior of the wings are smooth, although I have seen a couple with inner
    "feathers", suggesting there may have been two versions; the repro mascot
 is hollow (light-weight) and smaller (shorter) than the original.  In addition, there
    is no base (i.e. no integral hood latch mechanism)
 
    Above two rows: the
    authentic mascot for 1941 with latch mechanism and inner wing "feathers"
    (right)
   The fake
    units 
    Two different styles of the light-weight, fake mascot marketed in the seventies
 by GEM Manufacturing Co., Inc. of Chicago, IL [box cover, top photo]
 [ Photos: © 1999, Yann Saunders ]
 
      The inside surface of the wings on most of these fake
    1941 Goddess mascots are smooth,
 which make them readily identifiable as fakes (although I have seen a couple with
 the wings correctly "feathered" on the interior); these light-weight
    repro mascots were made in the
 seventies and cost around $10 each; they were popular with customizers
    The replica '41 emblem regained  popularity
    among Cadillac cutomizers
 in the seventies.  The one on the right gives a retro look to a 1958 custom Cadillac
    limousine
 [ Photo:  Internet, 2004 ]
   | 
 
   
  
    
      |      Although the face may look familiar, this hood mascot
      is not an authentic Cadillac item
   | 
  
  
 
  
    |        (Above and below) This is a fake winged Goddess
    representing that of the late forties and early
 fifties It is easily identified by the spine that runs down  from the cranium
    to the lower
 back; in addition, the wings (hair) flow back from the forehead in lieu of the
    shoulders;
 according to one source, it was made for the Nash automobile
 
      Notice how the wings on the authentic mascot (left)
    flow up and back from the bust line, whereas
 on the replica (center and right) the wings flow straight and  back from the
    brow of the figurine
   | 
 
 
  
    |   The following are authentic car mascots that belong to other automobile marques
      This one is from an Auburn of the thirties
    Left: Buick,  Right: Plymouth
  This 1936 Buick mascot resembles the
 La Salle "bullet" mascot of the same vintage
   | 
 
 
 
  
    |    This Cadillac lookalike crest is, in fact,
 an after-market item for the Italian Vespa motor scooter
   | 
 
 
If you have more of these replicas,
send them in !
[wanted, in particular, a picture of the 1930-32 replica "Goddess"]
 
  
    |   
       (résumé en français)
 Cette page est consacrée aux faux
      emblèmes et figurines de proue que le collectionneur peut rencontrer parfois sur son
      chemin.  Avis aux amateurs!   | 
 
   
  Go back to the Cadillac
  insignia index page
  or return to the "Miscellaneous Cadillac Stuff" index
  page
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© 1996, Yann Saunders and the Cadillac-LaSalle
Club, Inc.
[ Background image:  superimposed Cadillac and La Salle emblems, 1929 ]